Radiance Redefined: Cora Fee – Illuminate YourBeauty Journey.







Cora Fee ampoules in orange
Cora Fee packaging design two boxes
Cora Fee phone design

Elevating a German Pharmaceutical Beauty Brand for Success in the Competitive Chinese Market.

Cora Fee, as a longstanding pharmaceutical beauty brand from Germany, has always been synonymous with the excellence of traditional medical cosmetics. However, facing the intensifying competition in the Chinese market, the brand realized its challenges in standing out due to a lack of distinctive personality and competitive edge. Thus, we embarked on a comprehensive brand upgrade journey, aiming to inject new vitality into CoraFee and illuminate its presence in the contemporary Chinese market.

After a series of efforts and innovations, Cora Fee successfully achieved its localized brand upgrade. The refreshed image attracted a greater number of young consumers, leading to significant growth in the Chinese market. The success of this brand design case underscores the immense potential of localization and innovation in the brand elevation process.

Cora Fee ampoules in green
Cora Fee product catalog green packaging
Cora Fee beauty photo
Cora Fee green packaging design
Cora Fee brandbook design
Cora Fee red ampoules
Cora Fee 3 packages
Cora Fee mountains landscape
Cora Fee product catalog showing product benefits
Cora Fee purple ampoules
Cora Fee red 3 apoules
Cora Fee product catalog plant based product