We build brands that make noise for generations ⏳

Who we work with:

We´re best at:

→ Founders
→ C-Suite Leaders
→ CMO / Brand Manager
→ Innovation Teams
→ Senior Managers
→ Brand Teams
→ Marketing Teams

→ Strategic clarity & approach
→ Leadership alignment
→ Driving innovation
→ Ownable positioning
→ Launching brands
→ Defining purpose
→ Brand definition

See our work

Branding

We provide value, positioning and business to our clients through the design, creation and management of brands to generate unique and memorable brand experiences.

Brand Strategy:

Brand Identity:

Brand Activation:

→ Research & Insights
→ Branding Positioning
→ Brand Architecture
→ Brand Culture & DNA
→ Brand Story
→ Big Idea

→ Visual Identity System
→ Verbal Identity Kit
→ Brand Guidelines
→ Sound Identity
→ Naming & Nomenclature
→ Packaging & Unboxing

→ Employee Activation
→ Brand Campaigns
→ Website Design (UX UI)
→ Copywriting
→ Go-To-Market Plans
→ Launch & Rollout

UX UI & Tech

We are interlocutors in the digital transformation of our clients. We work to get quality digital products, always from an innovative base.

Strategy & Design:

Development:

Content:

→ Research
→ UX UI audit & design
→ Innovation consulting
→ Product Strategy
→ Websites and mobile apps
→ E-Commerce
→ Visual design
→ Prototyping & testing

→ HTML / CSS / JS
→ Backend / API Integrations / CMS
→ Responsive development
→ iOS / Android native apps
→ Rapid prototyping
→ GFW & 备案

→ Copywriting
→ Video
→ Animation
→ Iconography
→ 2D / 3D graphics

Digital branding & Marketing

With a team of both local international experts, we understand what is required to help you give your brand a unique voice in the competitive market.

Digital Strategy:

Art Direction:

Management:

→ Brand Strategy & Roadmaps
→ Brand Positioning & Architecture
→ IMC Strategy

→ Brand Visual Identity & Tone
→ Campaign Development
→ Asset Production  (Graphic, Video, 3D, Motion Design)

→ IMC Management
→ Social Media Management (WeChat, Weibo, Tik Tok, Little Redbook etc.)
→ KOL & KOC Management

Our Values 

Room 1707 is branding and design agency based in Shanghai, China, founded by a group of “Creative Partners” and talents from all over the world who process passion for launching, rejuvenating and propelling brands.

We believe that a strong brand vision, identity and strategy can transform your business. At Room 1707, we have a group of creators and designers, we provide the essentials for your business success through creativity, honesty and consistency.

There isn ́t a one-size-fits-all formula for success. From startups just finding their feet, to established companies with decades of brand history, we shape our team and process around each client.
Let´s talk